Deutsche Krebshilfe - PISS OFF!

Ambient - Jung von Matt/365

We make a wet but less merrily announcement to the guys with an urgent necessity: „Go for a preventive medical checkup!“

With the aid of urin tests loads of diseases, causative organisms and even cancer cells can be detected. If you detect them early enough most of them can be healed.

Our message inside the urinal become visible if the pee contacts it. The revealed message tells the urgent facts of an urine test an disapers with the flush.

An Urin test can detect early cancer cells. If you do it early enough they can be destroyed in 99,9% cases.

Credits

CLIENT: Deutsche Krebshilfe
IDEA & CONCEPT: Dominik Straka
TEXT: Thomas Fife