Sixt - Guttenberg

Print AD - Jung von Matt/Elbe

In Februar 2011 a plagiarism scandal was discovered. Guttenberg’s thesis included passages without citation. After further searches it was discovered that eight passages lacking proper scientific citation.

He simply copied them. This led to his resignation in March 2011.

English Headline: We just need a copy of your driverlicence.

Credits

CLIENT: Sixt
CONCEPT: Dominik Straka
ARTDIRECTION: Dominik Straka
TEXT: Dominik Straka